2025 marks China’s “Food Digital Label Promotion Year” with the launch of detailed regulations by SAMR and NHFPC, pushing pre-packaged food into the digital labeling era. While the new standards (GB 7718-2025) don’t mandate digital labels yet, enterprises face hidden compliance risks without upgrading packaging equipment—especially as leading brands like Mengniu and Yili have already adopted the technology.
Three core policy requirements demand equipment upgrades. First, QR code precision: Digital labels require clear, unobstructed QR codes that support “multi-code integration”. Traditional labeling machines often struggle with position accuracy on curved surfaces, leading to un-scannable codes. Second, real-time traceability: Any label content modification must be recorded with timestamps and operator info, necessitating machines that sync with traceability systems. Third, format flexibility: Digital labels allow simplified address labeling (e.g., “XX County” instead of full address), requiring adjustable labeling parameters for diverse packaging formats.
Huanlian Packaging’s solutions directly address these needs. Our intelligent real-time printing labeling machine integrates high-precision sensors (similar to FX-301 series) to ensure QR code positioning accuracy within ±0.1mm, complying with the “clear and unobstructed” requirement. The PLC control system syncs with enterprise traceability platforms, automatically recording printing data for regulatory compliance. For multi-scenario needs, our modular labeling machines (flat-surface, round-bottle, corner-sealing) enable quick parameter adjustments—critical for handling both simplified physical labels and digital QR codes.
Early adopters gain more than compliance. Brands using Huanlian’s equipment report 30% faster line speeds and 25% lower label waste, while meeting the “multi-code integration” trend. As the 2027 mandatory implementation deadline approaches, upgrading packaging equipment is no longer optional but a strategic investment in long-term market access.
